Inspiring employees who are passionate about having fun.

Virgin Group UK asked Authentic to help them re-design their employee engagement communications for the North American market. Branded as Virgin Tribe, the program offers Virgin employees red hot deals from Virgin companies around the world, special giveaways, thrilling competitions, volunteer opportunities, life-changing adventures and connection to their exclusive global community. Moments that money can’t buy and handy things money can buy! 

Deliverables included an enrollment direct mailer with a personalized Virgin Tribe card, posters, email and website landing pages all designed to boost employee engagement and enrollment in the program.